Fort Wayne's Top SEO Company
Serving Fort Wayne With Premium SEO Since 1999
Every day in Fort Wayne, people search for exactly what you sell — and choose a competitor because Google said so. That ends here.
25+
Years in Google Search
100s
Local Businesses Ranked
Fort Wayne
Locally Rooted, Nationally Proven
The Reality Check
You Built Something Worth Finding.
Google Just Doesn't Know It Yet.
Most Fort Wayne business owners we talk to are doing everything right — except one thing. They're invisible online. Not because their business isn't great, but because no one told Google it exists.
You're on Page 2. Nobody Goes There.
75% of searchers never scroll past the first page of results. If you're not there, you're simply not an option — no matter how good your product or service is.
Ads Stop the Moment You Stop Paying.
You may already be running Google Ads, watching your budget drain daily on clicks that don't convert. The traffic disappears the second your card stops charging.
Competitors Are Ranking for Searches You Should Own.
Right now, someone in Fort Wayne is searching for what you offer. Another business — maybe one you've never heard of — is capturing that customer. And they're doing it on autopilot.
Your Website Looks Great and Does Nothing.
A beautiful website with no traffic is a brochure locked in a drawer. Design without SEO is just decoration. You need people to actually find it.
Why This Keeps Happening
The SEO Industry Has Let
Fort Wayne Businesses Down.
Here's the uncomfortable truth: most SEO companies treat every city the same. They plug your business into a template, send you a monthly PDF you don't understand, and call it "strategy." Meanwhile, nothing actually moves.
"We spent $18,000 on SEO over 18 months and ranked for keywords nobody searched. We could trace a single new call back to it."
We hear this constantly from business owners across Fort Wayne — from the West Side to Aboite, from downtown contractors to northeast-side clinics. They weren't failed by SEO as a concept. They were failed by agencies that never cared enough to understand what Fort Wayne customers actually search for, or what it takes to compete in this specific market.
And the longer you wait to fix it, the further your competitors pull ahead. SEO compounds — their authority grows, their backlinks accumulate, their content ages into trust. Every month of delay is ground that becomes harder to reclaim.
How We're Different
Fort Wayne SEO Built Around
How People Actually Search.
The Highland Marketing Group has been in this market since 1999. We've watched Fort Wayne grow, watched search behavior shift, and built a process that reflects the real competitive landscape here — not a national template applied to your zip code.
Our work starts where most agencies never look: understanding your specific customer, the specific searches they run, and the specific competitors standing between you and page one. Then we build a strategy designed to move those rankings in a way that actually drives revenue.
01
Discovery & Local Keyword Gap Analysis
We audit your current rankings, identify the search terms Fort Wayne buyers are actively using, and uncover the gaps your competitors haven't filled yet. This is your roadmap.
02
Custom Strategy. No Cookie Cutters
Based on your market, your industry, and your goals, we build a strategy specific to you. A law firm in downtown Fort Wayne needs a completely different approach than a roofing company from New Haven.
03
On-Page Optimization
We make sure every page of your site sends the right signals — optimized headings, metadata, internal linking, and content structured the way Google wants to read it.
04
Technical SEO Fixes
Site speed, crawlability, mobile experience, schema markup — the behind-the-scenes work that most agencies skip but Google absolutely notices.
05
Link Acquisition
We build quality backlinks from legitimate sources — not link farms. Real authority that Google trusts, built the right way so it lasts.
06
Reporting You Can Understand
No jargon. No vanity metrics. You'll see where you rank, how much traffic you're getting, where leads are coming from, and what we're doing next — and why.
Why Clients Stay
We Don't Just Run Campaigns.
We Build Traffic That Lasts.
25 Years in the Market
We've been doing this since before "SEO" was a household word. The industry has changed dramatically — we've changed with it. Our experience means fewer wrong turns and faster results for you.
Fort Wayne is our Backyard
We're not managing your account from a call center in another state. We're at 429 E Dupont Rd. We know this city's search landscape, its business community, and its customers in a way that no out-of-state agency can fake.
We Specialize in Industries That Compete Hard
Roofing. Remodeling. Concrete. Auto. Healthcare. These are the markets where local SEO battles are won or lost by small margins. We've built our expertise in the verticals where ranking actually translates to revenue.
Underpromise, Overdeliver
It's literally our company philosophy. We won't promise you page one in 30 days — nobody can. But we'll tell you exactly what we're going to do, when, and what realistic results look like. Then we'll beat it.
Transparent Reporting, Every Month
You'll never wonder what we've been doing. Monthly reports break down ranking movements, traffic changes, and the work completed — in plain English, not agency-speak.
Lead Generation is the Goal, Not Rankings.
Rankings are a means to an end. The end is your phone ringing, your form filling, your calendar booking. Everything we do connects back to that result — not impressions or click-through rates nobody cares about.
Investment
Straightforward Pricing.
No Surprises.
SEO is not a one-size-fits-all service, and we don't pretend it is. The right level of investment depends on your market, your competition, and your growth goals. Below is a starting-point guide — every engagement is scoped specifically for you.
Not sure which tier is right for you? Start with a free SEO audit. We'll assess where you stand, what your competitors are doing, and give you an honest recommendation — with no obligation to proceed.
Common Questions
What Fort Wayne Business Owners
Ask Us Most.
How long does it take to see results from SEO?
Most clients start to see meaningful movement in rankings within 3–6 months. Full results compound over 6–12 months and grow from there. Anyone promising page one in 30 days is either lying or using tactics that will get your site penalized. We set honest expectations and then beat them.
How much does your SEO cost?
Our engagements start at $750/month and scale based on the competitiveness of your market and the scope of work. We'll never recommend more than what your business actually needs to hit its goals. The free audit gives you a clear picture before you spend a dollar.
What if I've been burned by SEO before?
We hear this a lot. Bad SEO is real — agencies that charge for activity instead of results, that use outdated tactics, or that simply don't know the local market. We'll start by reviewing what was done previously, identify anything harmful, and build clean from there with full transparency at every step.
What makes local Fort Wayne SEO different from general SEO?
Local SEO is a different game. You're not just trying to rank nationally, you're trying to appear when someone in Waynedale, Aboite, or downtown Fort Wayne searches for what you do right now. That requires local keyword targeting, Google Business Profile mastery, and citation authority that generic SEO strategy ignores.
Do I need to stop running Google Ads while doing SEO?
No — and for most businesses in a competitive market, we recommend running both in parallel while organic rankings build. Over time, as SEO gains traction, many clients reduce their ad spend because they no longer need to buy the traffic they're earning. It's a gradual transition, not a sudden switch.
How will I know it's working?
You'll get a monthly report showing your keyword rankings, organic traffic trends, local map pack visibility, and lead attribution where trackable. You'll see the before and after clearly — not just a pile of numbers, but context for what they mean to your business.
Your Competitors Aren't Waiting.
Neither Should You.
Find out exactly where you stand in Fort Wayne search right now — and what it would take to get you where you should be. No pressure, no sales pitch. Just answers.