| ||
| ||
|
Search Engine Optimization | |
| Domain Names | E Books | Email Marketing | Ezine Marketing | |||
| Internet Marketing | Marketing | PPC Advertising | SEO | |||
| Traffic Building | Web Design | Web Development | Web Hosting | |||
| ||||||
|
| ||||
|
How To Get Number 1 Spot In Google, Every Time, Guaranteed
Woaah! Wait a minute. Before I exclusively reveal these insider secrets can I ask you question? Well, actually, I want to ask you a series of questions. Why do you want to get Number 1 in Google? "Because it's good to be there isn't it? It means my website is the best out there." Well, no, it doesn't. Why do you really want to be Number 1 in Google? "Well, everyone wants to be Number 1 don't they? If I'm right at the top everyone will see my business and customers will come flooding to my website in their thousands." They might. But it depends what you're top for. Have you thought what you would like to be top for in Google? "My company, ABC Widgets Limited, comes top in Google when you type in 'ABC Widgets Limited'. That's pretty impressive isn't it?" No, frankly, it is not. How many other websites do you think are competing for the phrase 'ABC Widgets Limited'? There won't be very many unless there are others out there who share your company name. Why is being top for your company name any use? "Because people looking for us on Google will find our website". Big deal. You need to be found by the thousands of people already out there looking for what you provide that don't know your company name. They don't know what you look like. They don't know where you're based. They don't even know you exist! What sorts of search phrases do you think they will be typing in on Google? "Phrases like 'widget suppliers', 'widget sales online' and things like that?" Yes - you've got it! But are you listed Number 1 on Google for phrases like that? "No. We're nowhere to be seen Michael. I think I've been patient enough with you though now answering your questions. Please will you reveal the secrets of getting Number 1 on Google?" No, I won't. "Why not?!" 3 Reasons I'm Not Going To Reveal How To Get Number 1 Spot In Google, Every Time, Guaranteed Reason 1 - There Are No Insider Secrets Getting a high listing on Google, or any other search engine, is a combination of hard work, having the right phrases on your website, having lots of great content on your website, having lots of other highly-ranked websites linking to you and having your website built in the right way. There are no short-cuts, no magic bullets and no insider-secrets. Reason 2 - Getting Number 1 on Google Is The Tip Of The Website-Marketing-Iceberg If you focus on getting Number 1 on Google and nothing else it will never happen. You need to focus on all the other elements I mentioned above and especially on developing reciprocal links with other relevant websites. Remember - the top website marketing experts in the world (who do nothing else but market websites day-in, day-out) only attract a fraction of their website visitors from search engines. This is not because their websites don't have a high ranking in the search engines (because they do and many of them will have that elusive Number 1 spot!) - it's because they attract so much more traffic from other places such as directories, associates' websites, reciprocal links etc. Reason 3 - It's Too Dangerous When you were a child how many times did you hear the following phrase? "Don't put all your eggs in one basket" And yet day after day I hear people asking how they can get top on Google. There are websites dedicated to 'the art'. People become obsessive about it and many derive their entire livelihood from visitors they get from Google searches. The result? When Google makes a big change to how they rank the websites in their index (which they did in November last year and to a lesser extent in January this year) many of these Google-dependent businesses actually WENT UNDER. That's right - bankrupted because of an over-night change made by the powers that be at Google Towers. So yes - search engines, and Google in particular, should be an important part of your online marketing mix. But nothing more than that - just one small part of the bigger whole. Especially with recent rumblings from the likes of Yahoo! and Microsoft, who are queuing up to topple Google's throne, you would be wise to set your sights on achieving a medium profile on hundreds of websites rather than a high profile on just one. Michael Cheney is Author of The Website Marketing BibleTM. Take the Free 7-Part Course "Internet Marketing Made Easy" and get your free sampler of 'The Bible' here: http://www.websitemarketingbible.com/marketing/
MORE RESOURCES:
Search-Engine-Optimization - Google News |
|
|
|
RELATED ARTICLES
What is The Google Sandbox Effect? In the age of fair competition you may find it hard to believe that a search engine may hinder the appearance of a new website. This is what is currently believed to be happening on more web servers today. Google Local Search And The Impact On Natural Optimization With the advent of Google Local, a service that helps Web users find local businesses by typing in a search term and a city name, many questions arise concerning its impact on Natural Optimization.Google Local tracks down local stores and businesses by searching billions of pages across the Web, and then cross-checking these findings with Yellow Pages information to locate the local resources Web users wish to access. Get More Cosmetic Surgery Patients From The Web It's no surprise that dominant cosmetic surgery practices also have a dominant web site and presence. More than ever, cosmetic surgery patients utilize the Internet to help select a credible surgeon. Five FAQ About Google PageRank Five FAQ about Google PageRank1. What is PageRank and why should I care about it?PageRank is a formula that assigns a value to every page in the Google index. Its The Same Deal For Both Search Engines And Real Estate It's all about location, location, location!In the past.. Webmaster-Friendly Google Operators There are a lot of operators (commands you can enter in the Google search box to return specific results) you can plug into Google in order to find what you want. For webmasters and website owners, however, a few particular operators can be especially useful. Getting Your Site Seen By Search Engines Is your website listed on search engines? When people search for you, does your site show up on page 1 or page 20 of the search engine results?Optimizing your site to get it ranked highly on the search engines can be a complicated subject. To simplify things, it's helpful to first understand how search engines add sites to their database. The SEO Game - Do You Play It? Most people do not think of SEO as a game. Let me take 5 minutes of your time and explain how SEO is simply a game of Chess. Search Engine Tips & Techniques As you are building your site or getting your site built, you need to do as much as you can to ensure higher rankings in the search engines. There are a variety of little tips and techniques you can use to do this. "Google Friendly" Solutions to Graphic-Intense Sites We all know that the search engines can't "see" or "read" the graphics on our pages. We also know that we need to provide text on a page, so the spiders will have something to crawl and index. One Way Linking Campaigns II There is a way to generate links with the content that you have not as yet created. For this contact the established authorities (writers, publishers ) in your domain area & let them know that you are available as a resource for researching & writing on any topic from the chosen domain. How To Rank High On MSN Search The new MSN Search is quickly gaining popularity among internet search engine users. Google still being the #1 search engine with Yahoo in #2, and MSN in a strong #3. Google Page Rank Is Dead - Part II In part I - Google Page Rank Is Dead - Or Ist It? http://web-marketing.smartads. "Web Content Management System fr Window": Search Engine Typos Oops! I meant "web content management system for windows." Do search engines understand consumer search engine typos? Typing something so close to what you are looking for, like typing "web content management system fr window" instead of "web content management system for windows" may not seem like a big deal, but search engine bloopers alter consumer searches more than we know. SEO, the Simplified Version Lets get things straight. SEO is a very competitive market. The Benefits of Organic SEO (Search Engine Optimization) If you're going to sell any type of product or service online, you're eventually going to have to optimize your Web site for the Search Engines, in order to boost traffic and sales.Many years ago, it was quite easy to draw effective traffic, as a good content-driven site, with good products, was enough to get a Web site ranked highly in the Search Engines. Table Structures For Top Search Engine Positioning So you have a beautiful website that you paid a pretty penny for and you are completely happy with it ? except no one can find it. Many web designers do not understand search engine positioning, so when they design your website little or no thought is given to the elements of design that may affect your rankings on search engines. Search Engine Optimization for Everyone There are many facets to SEO and the search engines continually change their methods of indexing sites to help prevent the same sites from staying up in the ranks all the time.Here are some strategies we have personally used with our web design firm:1. Things You Must Realize When Searching For the uninitiated, searching for web pages can seem a slow, obscure process. Unless you have a high-speed Internet connection, web pages may seem to take days to load. Do You Submit Your Website To All The Search Engines? There is really only one search engine to worry about submitting too and that is Google and you should only submit one page your main once and maybe a sitemap a week later but never more than once a week. If you have a link coming to your new site from a site that is currently listed in Google then Google will find you quicker.
|
| Domain Names | E Books | Email Marketing | Ezine Marketing | |
| Internet Marketing | Marketing | PPC Advertising | SEO | |
| Traffic Building | Web Design | Web Development | Web Hosting |
|
Home | Site Map | 1000 Free
Places for Ads! | Free
Classified Ads | Free-For-All
Ads | Reciprocal
Links | Search
Engines | |
| Copyright © 2006-2007. The Highland Marketing Group. All Rights Reserved. |
|
| ||
|
