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Ezine Marketing | |
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Three Ways You can Use the Ezines to Increase Your Sales
***1. FIRST PROMOTIONAL METHOD: Write ezine articles and submit to ezine publishers- Writing ezine articles is one of the three best promotional methods that I'd ever know. (search engines and free ebooks are other two in my experience). Of course your results may be different. Collect email addresses of ezine publishers that are willing to receive articles on certain topics. http://www.ezinelocater.com/ http://www.webmasters-central.com/Ezine_Directory/index.shtml Search the database on these web sites and collect the email addresses of ezine publishers who are willing to receive your articles. If you have a mailing list manager or autoresponder software, you can import them to your software. Seperate the publishers emails based on the article topics they want to receive. http://www.scripts4webmasters.com/follow-up-autoresponder-pro/index.shtml You can send your article(s) to these publishers at certain interval like a month or two. DON'T forget to include a thankyou note for their time. ***2. SECOND PROMOTIONAL METHOD: Joint ventures with ezine publishers- Follow 'Win and win' theory. If ezine publishers get something from the joint venture proposal sure they are gonna agree to your proposal. For example you have an affiliate program for your product, you can ask the ezine publishers to join in your affiliate program and send the advertisement to their subscribers with their affiliate link. Or publish a free ebook with your product and relevant articles and offer it to subscribers of ezines. So ezine publishers can give away the free ebook to their subscribers (remember, ezine publishers now offering free ebooks to subscribers for sign-ups). So you can use innovative methods to approach ezine publishers. ***3. THIRD PROMOTIONAL METHOD: Buying ezine ad space- Sometimes you sign up for an ezine, publishers offer you free ad that run in one or two issues. Or if you join an ezine co-op, you will get to publish some free ads in your ezine inexchange of your free ads. Or you can buy cheap ads like $2 dollar ads. Beleive me. I experimented with all those. Not even got reasonable click through rate. Few tips in selecting correct ezine for buying ad space: (Afterall you are spending money from your pocket. So spend sometime in researching that ezine) =Choose the ezine carefully that related to your product. =Subscribe to that ezine atleast few months. See how the ads are being placed. =Check the number of subscribers, ad placements, price etc. But remember, It is the click through ratio that is important, not the number of subscribers. Ezine lists with double opt-in supposed to be with loyal subscribers. =Always track your results of an advertisement. More on ad tracking- http://www.webmasters-central.com/wprofits/tracking.shtml =Check if the ezine is published on the web simultaneously. Because some ezine publishers will send their ezines through emails and also publish them on their web sites. This will be an advantage for you as your ad will be placed on the web and will pull continuous visitors. =Placement of ads: Top ads certainly pull more results than bottom ones. =Writing good headline: Writing a good headline is very important to pull the reader in to the ad. No matter where the ad is placed, attractive headline always matters. Radhika Venkata(c). Radhika Venkata Subscribe to 'iNet Marketing Ezine' which is completely focused on Internet Marketing. Receive FREE Ebooks with Resale rights! http://www.webmasters-central.com/subscribe.shtml FREE Ecourse: 30 days Solid work out to increase your online profits! http://www.ebooks-world.com/ecourse/index.shtml
MORE RESOURCES:
Ezine - Google News |
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RELATED ARTICLES
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Is Your Ezine Being Zapped? About a year ago I wrote an article titled 'Winning The War On Sp^m'. Unfortunately, the war on sp^m is not being won at all. How Your Advice Column Can Build Loyal Readers Last year while researching a book on memorable speeches and essays, I stumbled across an ageless writing technique that continues to captivate readers.Advice articles first appeared several hundred years ago. 5 Tips To Create A Kick-Butt Mini-Course That Pulls In Thousands of Rabid Subscribers... in a Flash! One of the fastest ways to develop, build, and grow your own list of subscribers is to develop a "mini" course with an incredibly compelling promise.I have personally used "mini" courses to build lists of several thousand subscribers in as little as a week. Newsletter Publishing Tips I can't think of a better way to sell your products and keep your readers coming back for more than publishing a newsletter.It's worked for both online and offline businesses and it continues to rank high among sales promotional tools. Fishing For Ezine Subscribers The Bible tells the tale of the fishermen who were just not catching a thing. Jesus came along and told them to cast their nets on the other side of the boat, which they did. Entrepreneurs - 3 Ways You Can Profit From Newsletters Without Writing Them Yourself I'm sure you have heard many online marketers touting the benefits of having a newsletter. I have used newsletters in the past for many sites. Volcanically Erupt Your Online Newsletter, Ezine or e-Course Opt-Ins in No Time Flat Are you ready to build your opt in email list quickly?Matt Bacak, ThePowerful Promoter's techniques will help reveal new paths to have subscribers come to you. The Powerful Promoter, Internet marketing guru, shares his secrets for creating an explosion of opt-in email subscribers. What's In Your Resource Box (SIG File)? One of the most important things you can do to improve your visibility and connect with customers or clients is to create a strong personal branding statement in your resource box. I'm not talking about adding your job title. Email Newsletter Marketing Is Alive and Well: The Case for Continuing Newsletter Efforts With the arrival of syndication or RSS technology, many claim the email newsletter is dead. Not true. Ezine As A Viral Marketing Tool A very popular method of marketing ezines and newsletters is by making them viral. If your newsletter contains information of value, such as tips, hints, news or tutorials, you'll find that subscribers will forward it on to others. Improve Your Online Network With A Powerful Ezine Many online business owners and marketers use a variety of tools to make their business successful. Good strategies include maintaining a web site, publishing an ezine, joining affiliate programs, advertising on other people's ezines, and much, much more. Market Your Ezine Properly, So You Grab Every Visitor To Your Website When marketing ezines, most people use sign-up forms or pop-up forms on a current website. This may not be new to most people, but here's another spin on it.
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